Humza Yousaf’s comments about making Scotland “Tory free” are treating voters with “open contempt”, his opponent Douglas Ross has said.

The Scottish Conservative leader responded to remarks made by the SNP leader at a meeting of activists in Perth at the weekend.

The SNP’s longest-serving MP Pete Wishart said he would not use the “Tory free” message in the upcoming general election campaign.

At the start of the year, Mr Yousaf said the upcoming election is the chance to make Scotland Tory free and, addressing the SNP’s campaign council on Saturday, he used the phrase “Tory free” multiple times.

SNP National Campaign Council meeting
Humza Yousaf addressed SNP activists on Saturday (Mike Boyd/PA)

Mr Ross said: “These insulting comments demonstrate the SNP’s open contempt for the almost 700,000 Scots who voted Scottish Conservative at the last election.

“Humza Yousaf’s divisive rhetoric shows why we are asking pro-UK voters to vote together for the Scottish Conservatives. If we unite once more, we can beat the SNP and end their campaign to divide Scotland for good.

“The one thing Humza Yousaf is correct about is that in many seats up and down Scotland, the election will be a straight fight between the SNP and the Scottish Conservatives. He should suffer at the ballot box for pushing such divisive language.

“We are calling for voters in those constituencies who are sick and tired of Humza Yousaf spreading division to back the local Scottish Conservative candidate so we can defeat the SNP and get the focus back on Scotland’s real priorities, such as fixing our public services.”

Ahead of an expected Westminster vote in the latter part of this year, the SNP has set its sights on wiping out the Conservatives in Scotland, aiming to win all seven of the seats they currently hold north of the border.

Humza Yousaf economic policy speech
Jamie Hepburn (centre) defended the ‘straightforward’ message (Andrew Milligan/PA)

Polling analysts have said the SNP faces a challenge from Labour north of the border and in October the pro-independence party lost a by-election race in Rutherglen and Hamilton West.

At the last general election, the SNP won 48 out of 59 Scottish seats.

Earlier on Monday, the SNP’s independence minister Jamie Hepburn defended his party leader’s remarks as “clear and straightforward”.

Asked on the BBC’s Good Morning Scotland radio programme whether the rhetoric is unravelling, he said: “I don’t think so, I think it’s a very clear and straightforward message.”

Mr Hepburn said: “It’s time for them to go and I think it’s a very clear and straightforward message.

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“We know that in most seats the battle is a direct one between the SNP and the Tories, people want the Tories to go, we have the chance to get rid of Tory MPs in Scotland and make Scotland Tory free, and the way to do that is by voting SNP.”

He added: “I think if we look at the opinion polls, people are already coming to the conclusion that the Tories’ time is up and if people want to get rid of the Tories, as seems to be the case from the opinion polls, and that’s certainly that’s the sense I get on the doorsteps, then it is a very straightforward proposition.”

On Sunday, Mr Wishart – the party’s Perth and North Perthshire MP since 2001 – said he would not be using the Tory free messaging.

“Much as I will be doing everything possible to ensure that the Tories are kept out of Perth and Kinross-shire I won’t be using this ‘Tory free’ rhetoric as part of my campaign,” he said on X, formerly Twitter.

However, the Scottish Tories pointed out Mr Wishart had already used the phrase in a post on X just over a week ago.